Event Management in Sport, Recreation and Tourism: Theoretical and Practical Dimensions ( Second Edition)

By: Cheryl Mallen

ISBN-13: 9780415641029
ISBN-10: 0415641020
Published date: 2013
This title provides a comprehensive theoretical and practical framework for planning and managing events. The book is designed to encourage critical thinking on the part of the student, to develop the skills that they will need to become effective, and reflective, practitioners in the events industry, and every chapter contains a rich array of real world case studies, data and practical examples from sport, recreation and tourism contexts.